If the first few steps out of bed feel like walking on a bruise, and it eases once you get going only to come back after you’ve been sitting, it’s very likely plantar heel pain, usually called plantar fasciitis. It’s one of the most common foot problems we see, in runners and in people who have never run in their lives. It can be stubborn, but most people do get better, and there’s a lot you can do to help it along.

Does this sound familiar?

  • A sharp or bruised feeling under the heel, often towards the inside
  • Worst with your first steps in the morning, or when you stand up after sitting
  • Easing as you warm up, then aching again later in the day or after a long walk
  • It started after more walking or running than usual, new shoes, long days standing on hard floors or a change in weight
  • Tight calves, or a heel that’s tender when you press it

What's usually going on

The plantar fascia is a thick band of tissue that runs from your heel to the base of your toes and helps support your arch. When it’s asked to do more than it’s used to, the point where it attaches to the heel becomes sore and sensitive. Despite the name, it isn’t mainly inflammation, which is partly why rest and anti-inflammatories alone don’t always shift it.

It’s most common between about 40 and 60, in runners and in people who spend long hours on their feet, and it often goes along with stiff ankles or tight calves. Left alone it usually does settle, but that can take many months. Most people find it settles sooner, and with a lot less frustration, once they know which changes actually help.

What can help

  • Calming it down first. Cutting back on long walks, runs and standing where you can, and not going barefoot on hard floors for now.
  • Footwear and insoles. A supportive shoe with some cushioning at the heel helps many people. A simple off-the-shelf insole is often enough, and expensive custom insoles are rarely needed at the start.
  • Calf and foot stretches, particularly before your first steps in the morning.
  • Progressive strengthening of the calf and foot, which there’s growing evidence for and which matters most if you want to get back to running or long walks.
  • Hands-on treatment, taping or acupuncture to ease the pain while the rest takes effect.
  • A plan for building back up, so you return to running or walking gradually rather than by guesswork.

If you’re still struggling after several months, a steroid injection or shockwave therapy is sometimes considered. We don’t offer either, but we can talk you through the options and advise on onward referral.

Your first appointment

Your first appointment lasts 45 minutes, with one of our chartered physiotherapists. We’ll ask when it started, what you’ve changed recently and what you want to get back to, then look at your foot, your ankle movement, your calf strength and how you walk or run. Bring the shoes you wear most, and your running shoes if you run.

You’ll leave with a clear idea of what’s going on, what to change and exercises to start that day. Some people only need one or two follow-ups to check progress. Others, especially runners building back up, find it helpful to come in every couple of weeks for a while. If anything suggests it isn’t plantar heel pain, we’ll tell you and point you in the right direction.

When to see your GP instead

  • Heel pain that started after a fall or a jump, or that you can’t put weight on
  • Numbness, tingling or burning in the foot
  • A heel that’s hot, red and swollen, or pain with a temperature or feeling generally unwell
  • Heel pain alongside back pain and morning stiffness, or swollen joints elsewhere
  • If you have diabetes, any new foot pain, wound or change in feeling should be checked by your GP or practice nurse

Heel pain in children and teenagers is usually something different. Our article on growing pains explains more.

Prices and insurance

  • Initial assessment and treatment (45 minutes): £79
  • Follow-up treatment (30 minutes): £64

No GP referral is needed. You pay at your appointment and we’ll give you an invoice to claim back from your insurer if you’re covered. Many of our clinicians are recognised by AXA, Aviva, BHSF, Cigna, Simplyhealth, Westfield Health and WPA. Recognition varies by clinician, so ask us when you book.

See our full price list

Frequently asked questions

Questions we’re often asked about plantar fasciitis and heel pain.

Is plantar fasciitis the same as a heel spur?

Not quite. Heel spurs are small bony growths that show up on X-rays of plenty of people with no heel pain at all. A spur doesn’t usually need treating in its own right, and the approach is the same whether you have one or not.

How long does plantar fasciitis last?

It varies a lot. Some people improve within a few weeks of changing their footwear and starting the exercises. For others it takes several months, and occasionally a year or more. Most people do get better.

Can I keep running?

Often, yes, at a reduced level, as long as your heel is no worse the next morning. We’ll help you find a starting point and a sensible way of building back up.

Should I buy special insoles?

Try a supportive shoe and a simple off-the-shelf insole first. Many people don’t need anything more, and we’ll tell you if something more specific is worth considering.

Will I need a scan?

Usually not. Plantar heel pain is normally diagnosed from your symptoms and an examination. A scan is only needed if something doesn’t add up or you’re not improving.

Do I need a GP referral?

No, you can book directly. If you’re claiming on private health insurance, check whether your insurer needs a GP referral first.

Based in Haywards Heath, we see patients from:

You’ll find us at Unit 3, 2-8 Sussex Road, Haywards Heath, RH16 4EA. There’s free on-street parking on Sussex Road and two pay and display car parks a short walk away, and our entrance, treatment rooms and toilets are wheelchair accessible. We’re open Monday to Friday 8am to 7pm, and Saturday 8am to 1pm.

Book an appointment

If heel pain has been with you for more than a few weeks, or it’s stopping you walking or running the way you’d like, it’s worth getting it looked at. Book online or call us on 01444 817851.

Testimonials

Read what our patients have to say.

Easy to park and lovely staff. I spent time with Kirk Pronto getting back on my feet after a complete new knee. He was very encouraging, good at gauging where I was at, great choice of exercises which I could easily manage and I am now back on the tennis court.

Emily Hutchings

I started using The Health Hub around 6 months ago, following a footballing injury to my knee, Kirk has been instrumental in my recovery and return to the pitch. Fantastic place to visit, always greeted with a warm welcome from reception and the friendly staff.

Nick Jones

Highly recommended to anyone. Kirk was amazing not only knowledgable and encouraging when I felt super deflated but he took the time to create the best rehab plan for me. I injured my knee 12 weeks before my wedding and I thought I’d never be in a place to dance/ walk in heels in time but we did it so thank you!!!!

Emily White

Jodie was recommended to me by a friend who spoke incredibly highly of her. She was able to squeeze me in when I had received a hospital cancellation. Her knowledge, empathy, kindness and practical approach is fantastic. She explained everything so clearly and her passion for what she does is apparent. I am so grateful for the care I have received from her and all the others in their welcoming team at the Health Hub and would absolutely recommend their services.

M Dewdney

A hugely professional team. Recently I broke my shoulder and, as no NHS support was forthcoming, I booked in for physio with Kirk. The medical acupuncture and the exercises that Kirk gave me have been transformational in my recovery.

Nicola Collins

I highly recommend the Health Hub – very friendly reception staff, lovely rooms with quality equipment and brilliant practitioners. I’ve seen Martin for physio to aid recovery from a torn ACL, and Sam for a Chiropractor appointment for neck/back pain. Both of them are excellent, and Sam sorted my very uncomfortable back issue in just one session. Well worth the money.

Hayley Plummer

After years of pain, I’m finally seeing some results since coming here for physio and acupuncture. Thank you.

Martin Wood

I’ve been seeing Martin for knee pain, and I couldn’t recommend him more highly. From the first session, he took the time to listen carefully and understand the problem, then explained everything clearly in a way that made sense. His treatment and exercise plan were spot on—my pain started improving quickly, and I now feel much stronger and more confident.

Harry Ellarby

Jodie and the team at The Health Hub have been amazing!! So knowledgeable, I never thought that I would love acupuncture & physio so much, they have helped so much in managing my pain and recovery from a hip replacement, plus the girls on reception are all so welcoming, its a really nice place to go to, I can’t recommend it enough.

Rebekah Hardacre

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